NIL; where everyone wins.

We partner with NIL Collectives to offer tax-free giving and engage athletes in literacy impact events.

How it works

Let's impact literacy efforts in your community.

We carry a 10+ year presence in the college athletics landscape, creating seamless partnerships with Collectives.

TAX FREE GIVING FOR
YOUR DONORS

As a 501(c)(3) we provide Collectives with a true mission-based, tax-deductible giving option

ENGAGE YOUR ATHLETES IN THE CAUSE

We plan literacy impact events for athletes, activating on partnership dollars raised

ADMIN SUPPORT ALONG THE WAY

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"Our students have watched Mississippi State Athletics. For them to see someone with great stature and of such importance promote literacy, it really sparks an interest in these kids to continue to learn to read and want to learn to read."

Kristen Henderson

Lead Mentor
Henderson Ward Stewart Elementary / Starkville, MS

"When we entered into our partnership with Champions for Literacy, we knew we could help make a difference in the lives of students across the state of Mississippi. What we didn't expect, was the difference we've made in the lives of Mississippi State student-athletes."

Charlie Winfield

Founder— Bulldog Initiative NIL Collective
Mississippi State University / Starkville, MS

Current NIL Campaigns

THESE ARE THE NIL COLLECTIVES IMPACTING LITERACY ACROSS 
THE COUNTRY.

View our current NIL Collective Partnerships & donate today.